It ain’t easy living in the big apple, but Locality can help ease the pain.
Living in New York City is expensive, especially when compared to the living costs of Harlingen, Texas - the cheapest place to live in the U.S. according to a 2012 study by the Council for Community and Economic Research (C2ER). Visual.ly was kind enough to summarize the study in a nifty infographic. The takeaway? A person from Manhattan making $60,000 annually would only need to make $21,768 in Harlingen to maintain the same standard of living.
Now, we’re not suggesting you pack up your things and move to Harlingen. Far from it. What we are saying is that when faced with paying the unavoidable high costs of housing, transportation, and dining-out, why not save where you can?
One of the advantages of living in super crowded New York City is the heavy concentration of local service merchants, resulting in a wide range of prices for services such as manicures, dry-cleaning, and massages. For example, in the case of manicures, the cost ranges anywhere from $5.00 to $54.00, with an average of $10.91, depending on which nail salon you choose to go to. So, as asked by Catherine Rampell in an article on the New York Times, “Who Says New York Is Not Affordable?” Walking down Fifth Avenue, it is easy to assume that we are living in the most expensive city in the US, with these assumptions supported by the 2012 C2ER cost of living index. However, one major factor that goes into the perceived affordability of living in NYC is the choices you make. You can choose to get your nails done at a salon that offers the most basic service for those on a budget, or you can opt for the upscale nail salon that comes with additional amenities, but at a higher price. This difference in cost is due to the differences in expertise, interior atmosphere, tools available, and complimentary services between each nail salon. With Locality, you can easily find the salon that best suits your needs at a price that makes living in NYC just a bit more bearable. This is true not only for nail salons, but for a breadth of other services as well. Here are the some comparisons of low prices to average prices for the same service found in the Big Apple:
*links to a specific business offering the low price for the services in this table can be found at the end of this article
We put together the following case study to show you how a person paying average prices for services will be able to use Locality to find a business that offers the same service at a lower price and save some money.
Jessica lives in the heart of Greenwich Village. She gets her nails done every other week and enjoys a 60 minute massage once a month. She gets her hair cut twice a year and drops off about 10 blouses that need to be dry-cleaned annually. She also pays for a monthly unlimited yoga pass and goes consistently at least 3 times a week. If she is currently paying the average price for these businesses, she spends $3,164.00 annually. By using Locality and finding more affordable providers in Greenwich Village, Jessica almost halves her expenses! She drops her annual spend to $1,847.00 and can save $1,317.00 per year!
**links to a specific business in Greenwich Village offering the cheaper price can be found at the end of this article
In short, Locality can help you find the best local service – from nail salons to dry cleaners – for your budget. With rich information on thousands of local businesses in NYC (and hundreds of thousands beyond), you can easily compare prices, read reviews, and find a business near you open at a time that works for you.
* Businesses offering services found in the table at the listed low prices:
Massage (60 Mins)
Yan Mei Foot Reflexology Center: $30.00
Balsam Spa: $6.00
Professional Threading Studio: $6.00
Hip Kee Beauty Salon: $9.00
New City One Salon: $8.00
** Businesses in Greenwich Village offering services for the cheaper price listed in the case study:
Revive Spa and Salon: $7.00
Taiji Body Work: $48.00
Bicnga Hair Salon: $10
Dry Clean Shirt
Charles 238: $1.50
Monthly Yoga Pass
Yoga Vida NYC: $90.00